This was the booth I set up at MAAD (market for artists & designers) yesterday. As it was my first time taking part in such craft fairs, I had no idea what to expect nor exactly what I'll be needing.
For those intending to take part in future craft fairs, these tips may prove useful for you ;)
Lessons learnt:
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1. With my basic"package"@ MAAD, I was provided with a large wooden trunk case, a stand for it, a stool, & a lamp.
=> Next time: I definitely need a table. I hardly got enough space to lay out my items decently.
2. So glad I decided to bring my unused curtain fabric as a "table-cloth". It proved useful to transform the overall look, & cover up the mess under the stand.
=> Next time: I'll bring an extra piece (the larger, the better).
3. I had no idea where is a "good spot", chose a bright spot right in the middle of the room. (the layout of Gallery 2 where I was, is designed in a "maze-like" manner) And, I found a nice cosy "nook" in between it all.
Pros: It's bright, & I seem to have a nice space all to myself.
Cons: Customers may feel intimidated to "come-in" if they're just casual "browse-rs", & may choose to walk past & not look at all. And, the enclosed area, can be rather tight & crowded when several customers choose to browse at the same time.
=> Next time: I'll probably choose a spot at the side, where the main-stream traffic will be flowing by. They can browse through my stuff without feeling "intimidated" by the enclosure.
4. I had a dilemma about packing my purses, or to just leave it as it is. My main concern is, I'm worried they may get dirtied/stained etc. And thought, customers are free to open it up to take a look. However, it turned out that many wont bother to open it up, & wont bother to ask either. And, if I offer to, they may feel pressurized... so, they'd rather reject.
=> Next time: I'll leave it as it is. The items getting dirtied, is just another risk I have to take as a seller. Worst comes to worse, I'll reduce the price for a dirtied piece. I'm sure many would be happy to get it at a "steal" ;)
5. Lastly, pricing. This has always been a tricky factor for many sellers. You believe in your item, & know the amount of work that goes on. It's definitely worth the price! But, customers may not find it priced reasonably enough. So, what's the balance of skill/professionalism/uniqueness, & getting a sale?
In business sense, not closing the sale (no matter how great your product is) is not really good business.
=> Next time: I'll consider this factor more seriously, such that the pricing is more acceptable to the visiting crowds, without over-compromising the price for what it's worth.
Thank you for reading :) I hope these are useful tips for you who're venturing into craft fairs in the near future.

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